"Sunglasses
are the height of fashion, and are showing no sign of slowing down.
They have been a real traffic-puller for retailers as consumers look to
emulate celebrities -- and more importantly, protect their eyes from
ultraviolet rays, glare and sunlight," says Sara Rogers, the trend
specialist for Minnesota's grand Mall of America.
Selecting a shape
"Sunglasses
are a hot topic now, because they have changed. Large Jackie Kennedy
styles are really in now," says Sandy Dumont of (TheImageArchitect.com).
Indeed, style icon and First Lady Jackie Kennedy Onassis (shown at
right) is credited for popularizing the oversized sunglasses look back
in the sixties.
Rogers
suggests that when choosing glasses, the general consensus is that the
shape of the frame should contrast with the shape of the face. "The
size of the sunglasses should be in proportion to face size, i.e. small
frames for the small face, and larger frames for larger faces." Sara
says that for her own small, oval-shaped face, she had problems during
the oversized trend to find glasses that did not overwhelm her.
But,
Dumont says, "Avoid square frames -- they look too severe. Choose
frames that have a slight roundness at the outer edges, both top and
bottom. Sunglasses with wide arms are very fashionable now, and they
also look dynamic."
Even
with the best guidance, sometimes finding the perfect look is tough.
"I've tried following different advice about finding the right shape
for my face -- depending on who's looking at it, I'm heart-shaped or
square -- and found that sometimes the glasses you think are the
least-likely to look good on you, actually do," says SheKnows style expert Mary Jo Matsumoto.
"For example, somehow this year I ended up with a pair of slightly
oversized wrap glasses that sit on part of my face, and yet are
amazingly complementary. They are also a deep wine color -- not a pair
I would've envisioned myself buying."
Jessica
Trent agrees that when choosing shades, it may take a little searching
to find the right pair, because everyone needs to account for
individual face shape. "That's why your friend's sunglasses may look
fab on her but awful on someone else." She maintains that they are an
important accessory item, so you should really make the effort to do it
right.
Can't
pick just one? It's fine to have several pairs, to match your various
looks, outfits, moods -- or simply your needs. Says Trent, "I have
amber-tinted lenses for driving in dreary weather."
Choosing a color
If you only get one pair of these big
sexy-looking sunglasses, get a pair in black, Dumont says. "They are
the most versatile, because they go with everything and look very sexy
and fashionable."
Whitney
Fajnor, marketing manager at Minimus, however, recommends looking for
brown frames if your skin is pale. "Black frames and pale skin can look
too drastic," she says.
Dumont
suggests that sunglass fanatics should pick frames that make a nice
contrast to their hair. "That's why blondes look so good in black
frames, and redheads look fabulous in blue or green frames," she says.
"If you have dark brown or black hair, white frames will show off your
hair the most."
She
says a good second choice could be a pair of white sunglasses, because
they have a "high-fashion" look and make a great impact.
This story continues below
What color is your world?
"Some
people just have a personal preference as to what color lens they like
to look through, like 'seeing the world through rose-tinted glasses,'"
says Jessica Trent, of Soda Sunglasses (www.sodasunglasses.com). "Some
prefer to gaze through a bronze lens, others prefer a really dark grey
lens all the time."
Trent
says gradient or "the fade lens" (as shown on the Michael Kors Rimless
Aviator Sunglasses at right) comes and goes with trends. "I like them
on women, especially because they almost mimic eye makeup," she says.
They offer darker coloration above your lid and your eye, but a lighter
shade below. They are also easy to wear indoors.
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Whitney
Fajnor, marketing manager at Minimus, says, "I got my first pair of
polarized sunglasses for Christmas, and now I can never go back!"
Polarized lenses diffuse glare through the use of a polarizing filter
that is usually layered within the lens. This allows better clarity in
even severe conditions.
TIP: Soda Sunglasses' Jett Sett style is a plastic monolens available with polarized lenses for about $100.
From
a technical standpoint, Trent says bronze lenses are best for hazy
days, as they provide a visible contrast in that sort of weather. Grey
lenses are nice on really bright days, providing a bit more relief to
your eyes because they offer more shade. "Polarized lenses are what I
personally prefer all the time," says Trent. Polarized lenses cut down
on reflection and glare like nothing else, and come in grey/smoke (the
best all-'round color), bronze (increases definition without hugely
affecting color) and amber (which blocks blue light).
"I
like [polarized lenses] because they diffuse the glare on black
pavement when driving -- and if you are at the beach or on a boat, look
through a pair of these lenses and you'll actually see through the
water a good bit."
Don't
forget about photochromic lenses -- these glasses are light in the
shade, but get dark in the sun -- and were first big in the 70s. "There
is new, better technology with them now. They are great for people who
love wearing their shades all the time, as the lens changes with the
level of darkness."
Details, details
Rogers
says that while oversized glasses are still in demand, the current
trend is dramatic temples, as seen on this pair from Armani. "Shield
and sleek wraparound styles made of resin are on point in terms of
style," she adds.
Sunglasses,
says Rogers, make a statement about you and are an indicator of your
personality, attitude and sense of style. And unlike the cost of other
true designer accessories, sunglasses are often affordable enough to
offer a way for almost any woman to make a fashion statement. "For many
people, they represent an opportunity to step into the world of high
fashion at a fraction of the price, compared to other luxury goods."