Impression Strategies Institute - Director Sandy Dumont, The Image Architect

Contact  - Image Consultant Sandy Dumont, The Image Architect
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THE Image Architect
I M A G E    T I P S
  Volume No 3 - Issue No 9 August 2005  

in this issue

"Picture Perfect" Image

Where To See The Image Architect

Creating a Lasting and Powerful Impression

IMPRESSION STRATEGIES SERIES: REALTORS

IMPRESSION STRATEGIES SERIES: SENIORS

DIPLOMA COURSE







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   Greetings,

The clock is ticking. Early Bird registration for my annual Diploma Course is still in effect. But hurry, or you will miss out on big savings! Info is below. And check out my new DVDs (see below). There's a bonus if you order now!



  • "Picture Perfect" Image
  •    Kay Mount came for a personal image workshop to enhance her "TV image." As a well-known interior decorator in Chesapeake, Virginia, she appears regularly on television. Kay learned that her makeup should be "special" all the time - not just for TV. And she discovered how to achieve the Mona Lisa Effect, so that she will always make a powerful and lasting impression. More about this powerful tool in the article below.

    Pink vs. Yellow Foundation
    Kay has rosacea and was using an expensive mineral- based product that was ochre yellow, because she was advised it would camouflage the redness on her face. Some "experts" suggest a green primer. Neither work. What Kay needs is the perfect color foundation to simply smooth out the color and return it to the color it was at birth, a soft translucent pink. Next, she needs to ditch the orange lipstick, because it looks harsh with black and suggests that her skin looks harsh as well.

    In the world of image, if you do everything right, no one notices. Do one thing wrong, and that is all we see - and remember. A "red" face may cause you to be remembered as a person who is easily flustered. With the tiniest amount of makeup (in the perfect color), Kay is now seen as poised, refined and elegant - and even more beautiful!

  • Where To See The Image Architect

  •    August 2 - 6 - Sandy presenting in Atlanta, Georgia for the yearly convention of the National Association of Black Journalists. August 18 - Sandy speaks to Suffolk Rotary Club. Info at 757/539-2375.

    Get in touch with Sandy here...

  • Creating a Lasting and Powerful Impression
  •    The Mona Lisa Effect

    Mona Lisa is world famous, and nearly everyone has seen the world- renown painting, yet most people cannot tell you what color dress she is wearing nor the background objects or colors in the painting. All that is remembered is the overall impression. You also can use the Mona Lisa Effect in order to be captivating and memorable.

    But why is Mona Lisa considerd a masterpiece? It is not because she was "masterfully" beautiful, but because she was painted by a Master. A Master who had studied art so deeply and thoroughly that he was a Master of color and composition. DaVinci could lead the eye where he wanted and create the impression that he wanted, through the effective use of "line" (composition) and color.

    Here's how it works when it comes to image: Just as with Kay Mount (in the above article), when you do everything right, no one notices. However, do one thing wrong, and that's all the world notices - and remembers. Actually, they DO notice when you do it right. It's just that they don't take in details, only the overall effect.

    When you do it right, you leave a lasting impression that is so powerful it can maximize the impact you have upon others. Just like Mona Lisa. Of course, sometimes we are remembered for the wrong thing; like gaudy ties or chandelier earrings. Then our garments wear us and are noticed more than we are.

    The Mona Lisa Effect is achieved when there is total harmony with you and everything about your appearance. This means that your hair, clothing and accessories are in colors, styles and lines that create harmony with your persona, your profession, your environment. You must be in the hands of an image Master to become a Masterpiece.

  • IMPRESSION STRATEGIES SERIES: REALTORS
  •    "Advance Your Image With 3 Powerful Secrets"

    Sandy's latest DVD video

    A Polished Image Leads To More Listings

    All realtors have access to the same industry information, training and educational programs. So what's to separa-
    te you from the competition?

    Your Image.

    The DVD-video was produced from Sandy's keynote speech at a popular realtor tradeshow and conference in Virginia. It combines Sandy's 30 years of image consulting experience into one tell-all video that will take your look from average to amazing in less time than a closing. Non-realtors love it, too!

    Details and to order...HERE

  • IMPRESSION STRATEGIES SERIES: SENIORS
  •    Look Younger! Get Noticed!

    Sandy's newly- released DVD "Senior Makeovers" teaches Seniors simple, yet powerful image tips that get Seniors noticed and ensure that they will be treated with respect. There are also powerful tips for looking younger and more dynamic.

    The DVD-video features Sandy conducting a sold-out workshop for more than 225 enthusiastic Seniors at the 7th Annual Successful Aging Forum sponsored by Bon Secours Hospital in Virginia.

    Info and order here

  • DIPLOMA COURSE

  •    October 1 - 12 - Sandy offers her annual 10-day Diploma Course in Virginia Beach. If you like helping people become more successful, look more attractive and feel better about themselves, you will love a career as an Image Consultant.

    Register now! The class is limited to 10 people, so book early. For more information about the Diploma Course...

    ...go HERE


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