By LARRY BONKO - THE VIRGINIAN-PILOT
By ROSS RAIHALA - THE OLYMPIAN

Sandy Dumont of THE Image Architect in Virginia Beach was brought in to advise the WTKR staff.

Earlier this year, WTKR brought in Sandy Dumont of THE Image Architect in Virginia Beach for some advice. Her approach to dressing the male anchor: The power look. That means dark colors. Blue is business. Her advice to the female anchor: Hair is crucial. Go with a precision cut as opposed to something that's wash-and-wear casual.

''In general, the anchors on local stations are dressed fine about 50 percent of the time,'' Dumont said. ''But the other 50 percent of the time, they're either in the wrong colors or wrong style. That includes the pattern of the ties. Don't wear a tie with a silly pattern that looks like your wife painted it.''

Don't knock the TV wife, Sandy.

Source: Virginian Pilot
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